Lululemon Experience
Lululemon Feel Experience
FEEL was a two-day, fully immersive experience, inspired by the launch of the latest FEEL campaign and products. The two products that we will featured throughout the event are The Instill Tight and The ABC Pant. The experience was brought to life in LA and Houston, two markets identified by lululemon as key cities. The guests went through an immersive journey in our FEEL State rooms. The journey allowed them to FEEL the SPACE of the ABC Pant and the EMBRACE of the brand new Instill Tight. They put on noise-cancelling headphones and walked through a series of rooms that both reset and refocus their senses. This is the feeling of lululemon gear brought to life. Outside of the FEEL state rooms guests had the opportunity to participate in a curated workout classes led by lululemon brand ambassadors. To close out the night, there were performances by well known local DJs and musical artists
